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THE BRAND NEW YOU

UNIQUE TIMES

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January - February 2021

The dynamic Nilufer Sheriff talks about the popular Hair Fair cosmetology clinics that she runs in Thrissur, Kochi and Kozhikode. She also recounts the story of her life

- Shevlin Sebastian

THE BRAND NEW YOU

Whenever a leading Mollywood star Kalpana (name changed) enters the Hair Fair Clinic at Thrissur, owner Nilufer Sheriff has a look of anticipation. “She’s the easiest and most intelligent client that I have,” said Nilufer. “When you talk to clients about certain treatments, they tend to double-check with others. I can understand why. But with Kalpana, she has this ability to trust you completely. She makes you feel that what we are going to do is right. So she says, ‘Do it’.”

Before she comes to the clinic, Kalpana is clear in her mind about the treatment she is seeking. For actors, Nilufer says the doctors can change the jawline, lift the cheeks, pull up the eyebrows, and sharpen the nose. “In a way, we sculpt the face,” said Nilufer. “So, when Kalpana comes, she clearly states what she is looking for.”

Once, Kalpana said she was about to embark on the role of a village woman. So, she did not want sharp features. All these changes are temporary. “A change in jawline lasts a year,” said Nilufer.

Since actors rely on their expressions so much, Nilufer does not use Botox in the central part of their faces. However, in the other sections, she uses a technology which reduces the strength of the Botox. When it is administered into the skin, the pores are removed, but not the wrinkles. “It will not freeze the expressions,” says Nilufer. “If needed, we can also dilute it in a particular proportion for the wrinkles to be removed.” One other positive is that the face gives off a radiance.

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