कोशिश गोल्ड - मुक्त
Few European Cultures Can Match Austria's Hospitality
IMPACT
|June 24, 2018
Uday Kulkarni’s love for travel began early in his career as a consequence of his numerous work trips. He tells us of the lessons he learnt from travelling, while sharing cherished memories of a holiday in Austria where he experienced unparalleled hospitality and got an opportunity to visit the shoot location of the renowned film, ‘The Sound of Music’
A METHODICAL APPROACH TO TRAVEL
Right from the early years of my career, travel became a part of my life and at some point in time, I just began enjoying it. I had the privilege of working in roles that required me to travel to various parts of India and the world, interacting with people in different functions and backgrounds. Though my travel in the early years of my career was for official purposes only, I gradually began to make it a point to explore and discover new places on such occasions. I am a firm believer in planning my travel, so I do not embark on any voyage without prior planning. I remember times in my career when I had to take an emergency trip within a day’s notice or a few hours’ notice. This made me really quick and efficient. In fact, today I can pack a bag within just 15 minutes!
LEARNING PUNCTUALITY FROM THE SWISS
यह कहानी IMPACT के June 24, 2018 संस्करण से ली गई है।
हजारों चुनिंदा प्रीमियम कहानियों और 10,000 से अधिक पत्रिकाओं और समाचार पत्रों तक पहुंचने के लिए मैगज़्टर गोल्ड की सदस्यता लें।
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IMPACT
Fearless Nadia
Nadia Chauhan, Joint Managing Director & Chief Marketing Officer, Parle Agro Pvt. Ltd, is topper of IMPACT’s 50 Most Influential Women in Media, Marketing & Advertising List, 2018 for steering a legacy business towards modern cutting-edge practices and market leadership.
8 mins
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IMPACT
Possibility Of An Indian Broadway…
Broadway in New York, and by extension, the West End in London, are the pinnacle of Western civilization’s cultural erudition. They represent decades of evolution in the disciplines of acting, music, dance, lighting, scripting and showmanship.
2 mins
August 12, 2018
IMPACT
‘The Freedom I Found At Rishikesh Is Something I've Never Experienced Before'
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2 mins
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IMPACT
Syska Adds To Its Power
Rajesh Uttamchandani, Director of the SSK Group (Syska), talks about expanding brand Syska into Wires & Cables as a logical product extension, roping in Amitabh Bachchan as brand ambassador and a 360-degree launch campaign breaking on August 10
5 mins
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IMPACT
Why The OOH Industry Is Bullish On
Brands are gung-ho about Digital OOH or DOOH, which is set to grow at a CAGR of 20-25% on the back of creative use of technology and innovation. While DOOH now accounts for just 3-5% of the overall Rs 3000+ crore OOH advertising pie, it is making rapid strides and is set to be a key growth driver for the medium.
10 mins
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IMPACT
‘We Are Here To Build A Long-Term Emotional Connect'
In an effort to build brand awareness and create a long-term impact on the minds of young consumers, Legrand India, along with digital agency Liqvd Asia, is launching a webseries, The Good Vibes. Sameer Saxena, Director-Marketing, Legrand India, Arnab Mitra, Managing Director, Liqvd Asia and Rashmi Putcha, Co-founder and Director, Liqvd Asia tell us about it
2 mins
August 12, 2018
IMPACT
When Team Ogilvy Took 10,000 Pictures For A 1.5 Minute Mp Tourism Film…
It has been a good year for Madhya Pradesh Tourism Board as two of their ads made by Ogilvy got the attention of international juries at two prestigious festivals, winning a Silver and Bronze Lion at Cannes for ‘Memories of Destination’, aka the ‘world’s most honest tourism film’ and another one, ‘MP main dil hua bache sa’, bagging a Graphite Pencil at D&AD Awards 2018.
3 mins
August 12, 2018
IMPACT
Driving The Global Agenta
‘GLOBALISATION, DIGITAL AND SOCIAL MEDIA ARE DRIVING SUCCESS FOR INDIAN BRANDS INTERNATIONALLY’
5 mins
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IMPACT
We Will Expand Our Tv Offerings, But Won't Enter The Gec Space
In a candid chat with IMPACT, DD Purkayastha, Managing Director & CEO, ABP Group, talks about the group’s performance and key focus areas to ring in the next phase of growth.
6 mins
August 19, 2018
IMPACT
Facebook Bats For Hindi Movie Marketing
An Ormax Media study has found that Facebook is one of the top three mediums driving buzz and appeal for a film campaign, with Facebook and Instagram together accounting for nearly 40% contribution to a Hindi film’s first day box office collections.
3 mins
August 19, 2018
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