Instinctive And Authentic Approach

Narisa C Watananun is an independent creative visual consultant who gets inspiration from the sensory experience of a space. Her work involves artistic visual directions and interior styling for established lifestyle retail, hospitality, F&B brands and private residences

- Amy Van

How unique is your design style and how has it evolved over the years?

My design approach centres around creating immersive experiences that prioritise warmth, authenticity and spontaneity. Drawing my background in textile design, I approach my work with a focus on texture, colour and materiality, creating spaces that are more tactile and wholesome, reflecting my passion for the sensory aspects of design.

In my previous roles, I have had the opportunity to work with established architects and designers, who have provided me with invaluable guidance. This experience has allowed me to develop my own style while remaining grounded in the principles of good design.

Rather than following strict design rules or concepts, I rely on my experiences and observations to guide my design choices; this approach leads to authentic and instinctual decisions that connect with my client on a personal level.