THE PEP TALK

Pep, Pep, Pep...Peptides! They're a part of your skincare girl-talk, on your social media, in your shopping cart and for sure, on your mind.

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Be it skincare enthusiasts, certified dermatologists, your favourite influencers or celebrities turned beauty entrepreneurs, if there's one horn honking all around the skincare world, it's that of peptides.

Each day it seems one new skincare ingredient makes a grand debut and is suddenly being advertised and promoted by everyone who is a part of the 'skincare nouveau. The term in itself encompasses two reidentified ideologies. One is the idea of beauty, which over the years has become less about a set standard that all must achieve and more focused on individual goals that one sets for oneself. The other stems from a deeper understanding of how skincare works and how less is more. People have delved deep into the ingredients constituting their all-time favourite skincare products to understand the science behind them. From collagen and niacinamide to retinol and glycolic acid, different ingredients have been featured in the headlines of the dermatological world over the years, establishing their relevance.