Caribbean Cruise It's Time to Take the Plunge

Cruise vacations have become a popular choice for discerning world travellers, with Royal Caribbean Cruises Ltd. emerging as one of the premier cruise operators.

- Subhasish Chakraborty

Established in 1969, Royal Caribbean operates luxury cruises to 77 ports across all seven continents. The company consists of three respected brands - Celebrity Cruises, Royal Caribbean International, and Azamara Club Cruises - offering innovative itineraries that visit 540 world-class tourist destinations.

Royal Caribbean Cruises has consistently received honours and recognition, including being named the “World’s Most Ethical Company” for the third consecutive year by the Ethisphere Institute. The company’s commitment to ethical business practices sets it apart in the highly competitive cruise industry.

In terms of innovation, Royal Caribbean is introducing cutting-edge digital advancements to enhance the cruise experience. An all-new guest-friendly app will eliminate check-in lines at ports, allow crew members to anticipate guest needs, and enable ships to navigate in fuel-saving mode. This technological leap will also improve energy efficiency and ship management. The recently unveiled Sea Beyond episode, located at the Brooklyn Navy Yard, showcases the transformative power of digital technology in Royal Caribbean’s fleet.

Eliminating “time-stealing” moments is a priority for Royal Caribbean. The company plans to use facial recognition, RFID tagging, GPS mapping, and Bluetooth-enabled beacons to streamline boarding, automate check-ins, and improve way-finding for guests.