How Spreetail Helped Crown Shades Unlock Prime-Level Growth

When Crown Shades, makers of durable, high-quality outdoor shelters, looked to scale their Amazon presence, they faced a tough e-commerce tradeoff: offer fast shipping at the cost of profitability or settle for slower fulfillment that could impact customer satisfaction and sales.

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Client Crown Shades

Partner Spreetail Platform Services

Challenge Big-and-bulky fulfillment limitations on Amazon

Result 35% YoY growth + 25% decrease in returns

For bulky products like canopies, accessing Amazon's coveted Seller Fulfilled Prime (SFP) designation seemed out of reach. That changed when Allan Hale and the Spreetail Platform Services team introduced a new solution built specifically for this underserved niche.

Rather than offering an all-in-one model, Spreetail developed a flexible fulfillment integration that let brands retain full control over listings and pricing, while unlocking 1-2 day Prime delivery through Spreetail's optimized supply chain.