A glimpse into a women-led powerhouse in rubber manufacturing

Shriram Rubber Products PVT. LTD was established in 1975 by Shri Subhash Kotasthane. The company currently operates two plants in MIDC Bhosari, a prominent industrial hub in Pune. Notably, all Board Directors are women, consisting of the founder's three daughters. Shriram Rubber Products specialises in manufacturing customised and critical rubber products according to customers' drawings and material specifications. With partnerships with global organisations and over 40% of its production exported, Shriram Rubber is a preferred supplier of critical rubber components.

- 

When dinner table conversations revolve around the business and children grow up visiting the factory, the foundation of a family-run business strengthens its roots. Prajakta, Priya, and Preeti are no exception to this. Nurtured to understand the nuances of Shriram Rubber Products Pvt. Ltd. throughout their learning curve, the sisters represent the second generation of leadership. They are responsible for expanding the business and keeping it afloat.

OEM Update visited their factory in Pune, where we witnessed the manpower in action. More than a hundred employees operated the facility. The entire process, from grinding and shaping to packaging and assembly lines, was driven by human effort and seamless coordination.

Product development process

When it comes to production, the company follows a collaborative approach while working with OEMs for customised rubber products. The development cycle is initiated once the customer shares their engineering drawings and material specifications. This is followed by a detailed Technical Feasibility Review, during which the team actively engages with the customer's engineering department to fully understand the specific application, performance expectations, environmental conditions, and any regulatory requirements.

The company formulates a customised rubber compound, essentially a recipe that includes a combination of ingredients tailored to meet the required physical properties, such as hardness, tensile strength, and modulus, based on technical input. Where necessary, the formulation also accounts for chemical, oil/fuel, and ozone resistance.