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K-BEAUTY 'HANOK': KSISTERS' NEW LIFESTYLE STORE
The Straits Times
|November 08, 2024
Stepping into Ksisters' first boutique in Wheelock Place feels like entering a slice of Seoul.
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The 700 sq ft space is the vision of Ms Jungmin Lee, 38, the Singapore-based South Korean founder of Ksisters and Jung Beauty.
After eight years of captivating Singapore's K-beauty lovers online with viral South Korean beauty products like Lavien's Hydrogel Mask and Mediheal's Toner Pads, Ms Lee has created a space that showcases South Korea's beauty traditions with modern wellness ideals.
All soft wooden textures and natural tones, the boutique created in collaboration with a Singapore-based interior design firm is inspired by the hanok, a traditional Korean home.
Ms Lee has championed wellness as part of Ksisters' ethos from the start, and a substantial area of the boutique reflects her commitment to a holistic beauty philosophy.
Cette histoire est tirée de l'édition November 08, 2024 de The Straits Times.
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