Joyful Wellness: A better you is waiting through this holistic health and wellness movement from Philstar NEXT

Philstar NEXT, an experience and events agency under the Philstar Media Group, has launched their Joyful Wellness campaign, a comprehensive initiative designed to transform the mindset of Filipinos towards becoming informed and inspired health advocates.

- By KATHERINE L. MAGSANOC

The campaign, slated to run throughout 2025, addresses a critical need: the lack of sufficient knowledge among Filipinos to make informed decisions about their own health.

This knowledge gap is exacerbated by rapid economic development, urbanization, and climate change, increasing exposure to diseases and pathogens.

Joyful Wellness aims to be more than just a campaign—it is a movement built on five core pillars:

• Nutrition

• Beauty & Wellness

• Mental Health

• Disease Prevention

• Longevity

Each pillar is crucial for holistic well-being, and the campaign will explore these aspects through various platforms and engagement efforts.

The campaign emphasizes the journey to wellness, not just the destination; recognizing that transformation is a process.

'A BETTER YOU' JOURNAL