Isuzu PH marks 25 years as the no. 1 truck brand

Isuzu Philippines Corporation (IPC) proudly celebrates a historic milestone: it has maintained its position as the no. 1 truck brand in the Philippines for 25 consecutive years, a testament to its unwavering commitment to quality, reliability, and customer satisfaction.

- 

In 2024, IPC sold a total of 4,591 truck units, commanding an impressive 41 percent market share, and achieving a Triple Crown feat by dominating all three major truck categories: light-duty, mediumduty, and heavy-duty trucks.

ISUZU N-SERIES: THE UNDISPUTED LEADER IN LIGHT-DUTY TRUCKS

The Isuzu N-Series light-duty truck continues its reign as the best-selling light-duty truck model in the country for an unprecedented 26 consecutive years.

IPC sold 2,812 units in 2024, capturing 43 percent of the Category III market share.

The enduring popularity of the N-Series can be attributed to its fuel efficiency, durability, versatility, and advanced safety features, making it the preferred choice for businesses across industries such as retail, logistics, and construction.

KEY FEATURES THAT MAKE THE ISUZU N-SERIES THE TOP CHOICE:

Powerful and efficient engine: Equipped with Isuzu's globally renowned Blue Power Euro 4 technology, ensuring low emissions, fuel efficiency, and compliance with environmental regulations.

Versatile configurations: The N-Series offers various body applications such as dropside, aluminum van, refrigerated van, and fire truck, catering to diverse business needs.

Advanced safety features: Rigid chassis frame with crash safety cabin design for enhanced driver and cargo protection.

Driver comfort and convenience: Ergonomic cabin design, adjustable seating, and modern dashboard features for better driving experience and reduced fatigue during long hauls. There is also the Isuzu N-Series Smoother running on an Automative Manual Transmission (AMT), making it more comfortable for drivers to operate the truck.