Figaro Coffee Tree Planting 2024: From crop to cup

Barangay Malabanan, Balete, Batangas – August 24, 2024 – In a significant stride towards reviving Batangas’ rich coffee heritage, the Figaro Foundation, in collaboration with the local government and the Batangas Coffee Federation, hosted the “Figaro Coffee Tree Planting 2024: From Crop to Cup” event.

- 

Held in Barangay Malabanan, Balete, Batangas, the event focused on promoting the cultivation of Liberica Coffee— commonly known as Barako—and supporting the local coffee farming community. This initiative aims to rejuvenate Barako Coffee, a native Liberica variety celebrated for its bold flavor and deep cultural roots in the region.

The tree planting initiative aimed to bolster the cultivation of Liberica coffees and extend support to Batangas coffee farmers. Over 100 participants took part, planting more than 1,000 Liberica seedlings donated by the Figaro Coffee Foundation to the Batangas Coffee Federation.

The Figaro Foundation has pledged to conduct biannual maintenance and cleaning of the areas where the coffee seedlings were planted, ensuring their growth and sustainability over the next two years.