Tulsi To Titan: Performance Politics
The New Indian Express Kozhikode
|July 13, 2025
In the great gladiatorial arena of Indian public life, few figures have fought harder, flared brighter, or fallen faster than 49-year-old Smriti Zubin Irani.
Fewer still possess the gall and guile to return with such operatic flair.
The reboot of Kyunki Saas Bhi Kabhi Bahu Thi (KSBKBT), premiering July 29, marks Irani's renaissance. It's not regression; it's re-entry. A recalibrated cultural conquest.
Comebacks in politics arrive cloaked in symbolism, charged with subtext, and choreographed for resonance. Hence, the Tulsi-Irani redux isn't nostalgia; it's narrative warfare. Once Tulsi was the sanskari sovereign of Indian television. Now, back to being Tulsi again, Irani is showing off a shrewd recalibration of power, presence, and persona.
Born in 1976 in a modest Delhi household, her political ascent was not bestowed; it was built by her from scratch. From wiping tables at McDonald's to ruling the primetime as Tulsi Virani in Ekta Kapoor's cultural colossus, she embodied middle-class mythos with magnetic precision. But ambition is a hungry beast. Irani, never one to be typecast, pivoted to politics in 2003, entering the BJP without pedigree but with panache. The nation scoffed. The party watched. And she worked relentlessly, rhetorically, ruthlessly.
At 49, Irani is reclaiming her reach. The sari-draped storyteller has stepped off the Lok Sabha stage onto the soapbox of the small screen. Irani, once Bharat's beloved bahu, became a policy bulldozer in Modi 1.0 and 2.0. Unlike the dozens of television faces who flared and faded, she fused charisma with consequence. She wasn't just a screen queen but was a symbol of saffron resilience. And yet, politics, as unforgiving as ever, made her taste both triumph and truncation. However, this time she is armed not with tears and tantrums, but a script steeped in subtext, strategy, and subliminal seduction.
Cette histoire est tirée de l'édition July 13, 2025 de The New Indian Express Kozhikode.
Abonnez-vous à Magzter GOLD pour accéder à des milliers d'histoires premium sélectionnées et à plus de 9 000 magazines et journaux.
Déjà abonné ? Se connecter
PLUS D'HISTOIRES DE The New Indian Express Kozhikode
The New Indian Express Kozhikode
'Being No 1 in the world bigger than any titles'
IN a parallel universe, Alireza Firouzja would have topped the 2022 edition of the Candidates and tempted Magnus Carlsen into a title match in 2023.
2 mins
December 19, 2025
The New Indian Express Kozhikode
Kishan's statement ton helps Jharkhand lift title
OUT-OF-FAVOUR India wicketkeeper-batter Ishan Kishan made a compelling case for a T20I recall with a belligerent hundred to power Jharkhand to their maiden Syed Mushtaq Ali Trophy title with a 69-run victory over Haryana on Thursday.
1 min
December 19, 2025
The New Indian Express Kozhikode
Mamata to rename her govt-funded job scheme after Mahatma Gandhi
WEST Bengal Chief Minister Mamata Banerjee on Thursday said that her government would rename a state-funded job guarantee scheme after Mahatma Gandhi, a statement made amid the ongoing row over the Viksit Bharat Guarantee for Rozgar and Ajeevika Mission (Gramin) Bill (G RAM G Bill 2025).
1 min
December 19, 2025
The New Indian Express Kozhikode
JOBLESSNESS UP IN RURAL KERALA, URBAN AREAS SEE DIP
RURAL unemployment in Kerala appears to have resumed its upward journey after bucking the trend briefly in 2022-23.
1 min
December 19, 2025
The New Indian Express Kozhikode
No action against men who got ₹10K under women yojna
THE Bihar government on Thursday clarified that it would not take 'coercive action' against the 470 differently abled men who received ₹10,000 each under Mukhyamantri Mahila Rojgar Yojna ahead of the Bihar assembly elections.
1 min
December 19, 2025
The New Indian Express Kozhikode
U’khand youth forced to join Russia war, dies
A 30-year-old Uttarakhand man, who went to Russia on a student visa for higher studies, died after he was allegedly forced to join the Russian army for Ukraine war.
1 min
December 19, 2025
The New Indian Express Kozhikode
Plea on enhancing quality of packaged drinking water: Luxury litigation, says SC
'URBAN PHOBIA'
1 min
December 19, 2025
The New Indian Express Kozhikode
Ace sculptor Ram V Sutar passes away at 100
RENOWNED sculptor Ram Vanji Sutar, best known for designing the Statue of Unity -- world's tallest statue -- in Gujarat, passed away at his Noida residence late on Wednesday night.
1 mins
December 19, 2025
The New Indian Express Kozhikode
Australia rip through England on another bad day for Snicko
A PUMPED-UP Australia ripped through England's fragile batting on Thursday to leave the tourists staring down the barrel of a third Test defeat with their Ashes campaign on the brink, barring a miracle.
1 min
December 19, 2025
The New Indian Express Kozhikode
CCI will launch probe into IndiGo for ‘abusing its dominant position’
THE Competition Commission of India (CCI), a regulatory body under the Ministry of Corporate Affairs, will probe the practices of India's largest domestic airline, IndiGo, to assess whether it has abused its dominant position in the aviation sector.
1 min
December 19, 2025
Listen
Translate
Change font size

