Unfiltered Rashmika

NATIONAL crush — that's what her fans lovingly call her. Rashmika Mandanna has become one of the most adored and bankable actresses in the country.

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Whether lighting up the screen in a blockbuster or sharing candid moments online, she radiates warmth and relatability. Recently, as she launched her personal brand Dear Diary, CE caught up with her for a candid chat.

Excerpts:

Tell us about Dear Diary.

Dear Diary, for me, has been more than just a brand; I truly am one with it. With Dear Diary, I feel I'm becoming a little more intimate with my audience, my people. So, it is super special to me.

Why did you name the brand Dear Diary?

I named it Dear Diary because it felt like the story of my life. I wanted Dear Diary, the personal brand, to become a part of other people's lives too; to be a part of their story. The name just sat really well with me. Dear Diary is something you address when you're writing your most personal thoughts — your secrets, goals, feelings. That makes it more personal, unique, and sweet.

As you open up more to the audience with Dear Diary, what's the most unfiltered version of yourself that we haven't seen?