Odia film fraternity seeks new film policy for development of Ollywood

Members of the Odia film industry have called for formulation of a new film policy, expanding the scope of Odisha State Film Awards and promotion of Odia content on OTT platforms.

- Diana SAHU @ Bhubaneswar

At a meeting on comprehensive development of the Odia film industry, organised by the Odia Language, Literature and Culture department on Monday, members of the industry said there is an urgent need for formulation of a new film policy which would provide a robust framework for the sustainable growth of the industry, addressing challenges such as funding, distribution, and market access.