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Poptopia redefines hydration with star athletes

The Business Guardian

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October 26, 2024

Poptopia, the rising star in India's health and wellness sector, has just scored big! With the backing of cricket sensation Dinesh Karthik and squash champ Dipika Pallikal, this Bangalore-based startup is ready to disrupt the hydration market.

Poptopia redefines hydration with star athletes

Founded by Dhwani Keen, Deepa Keen, and Rameez Baig in May 2023, Poptopia is on a bold mission to redefine how India hydrates-starting with their innovative Tender Coconut Water Powder sachets.

HYDRATION ON-THE-GO, ANYTIME, ANYWHERE Tired of lugging around fresh coconut water? Poptopia's Tender Coconut Water Powder sachets offer a super-convenient, natural solution: just mix with water and enjoy a refreshing, healthy drink on the move. Since launch, the product has taken off in 13 cities and hit the shelves of over 400 stores nationwide. Health-conscious, busy consumers are loving it, and with Dinesh and Dipika onboard, it's only getting bigger.

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