From Narasimha to Gita: AI breathes new life into mythology

Creators and production houses are actively bringing out AI-generated fiction content across long and short formats, including web shows and micro-dramas, even as the online video space remains cluttered with multiple entertainment options.

- Lata Jha

Creators and production houses are actively bringing out AI-generated fiction content across long and short formats, including web shows and micro-dramas, even as the online video space remains cluttered with multiple entertainment options. Many of these new titles are centered on mythology to tap collective heritage and engage Gen Z audiences with what they may have heard of within families and communities.

While Collective Artists Network, a new media company, has launched a 600-episode microdrama version of the Mahabharata, filmmaker Ram Madhvani has announced a mythological virtual reality universe with the first short film being an AI adaptation of the Bhagavad Gita.