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ONDC partners with Google, Meta to reach small businesses
Mint Mumbai
|December 20, 2023
Ministry of Commerce-backed e-commerce protocol Open Network for Digital Commerce Tuesday (ONDC) on announced two separate partnerships with Google and Meta, to expand its outreach to small businesses through Google Maps and WhatsApp. This, in turn, will help the service scale up its net transactions per month among consumers and large enterprises alike.
With Google Maps, ONDC is onboarding the Kochi Metro as a mobility service on its platform. Users can make ticket bookings for the metro service directly in Google Maps, through the ONDC framework. For Meta, ONDC is being integrated into WhatsApp, where small businesses will be able to streamline their onboarding process on the framework. The move will also form a key part of Meta's focus on monetizing its India market in 2024, said India he
Cette histoire est tirée de l'édition December 20, 2023 de Mint Mumbai.
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