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Good Glamm in talks to sell Scoop Whoop
Mint Mumbai
|February 21, 2025
WLDD explores buying brand amid Good Glamm's restructuring efforts
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Indian meme marketing startup Wubba Lubba Dub Dub (WLDD) is in talks to acquire Scoop Whoop from troubled content-to-commerce firm Good Glamm Group. The proposed sale of Scoop Whoop comes a week after the Prosus-backed group sold back Sirona Hygiene to its founders. The sale will help the cash-strapped group to meet some of its immediate payment obligations, two people with knowledge of the deal said.
"WLDD has given a term sheet, and currently, due diligence is being carried out," the first person quoted above said. This time, Scoop Whoop, which was acquired in 2021 by the Darpan Sanghvi-led group for ₹100 crore, is now being sold for 18-20 crore, the second person said.
This would help the company meet some of its payment obligations, including employee salaries and vendor payouts.
Cette histoire est tirée de l'édition February 21, 2025 de Mint Mumbai.
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