Rozana raises ₹290 crore to expand rural e-commerce

Rural e-commerce platform Rozana has raised ₹290 crore in a Series B funding round, as the company looks to deepen its presence and expand its rural storefront network, Ankur Dahiya, co-founder and chief executive told Mint.

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"We started in Uttar Pradesh and Haryana and we feel its the right time to expand our footprint in the same Ganges belt," said Dahiya. "Second, we want to increase our penetration in the areas we're present."