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Toys R Us includes California in comeback plan

Los Angeles Times

|

October 23, 2025

Company intends to open eight flagship stores and 20 seasonal locations nationwide.

- BY CAROLINE PETROW-COHEN

Toys R Us includes California in comeback plan

AFTER its 2017 bankruptcy filing, Toys R Us has partnered with Macy's to open shop-in-shop locations. Above, a store in San Francisco.

(JESSICA CHRISTIAN San Francisco Chronicle)

Ahead of the holiday shopping rush, the once-dominant toy retailer Toys R Us is opening several new flagship and seasonal stores, including at least two in California.

Toys R Us plans to open eight flagship stores and 20 seasonal locations across the U.S. in the coming weeks. The company has been struggling to rebound since it filed for Chapter 11 bankruptcy protection in 2017.

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