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George concept store will be one of the first

Hull Daily Mail

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October 30, 2025

ANLABY STORE IS CURRENTLY CLOSED FOR RENOVATION AND IS DUE TO REOPEN TOMORROW

- By MARK PAGE mark.page@reachplc.com @markwpage

George concept store will be one of the first

The George concept store will feature the autumn-winter Stacey Solomon range

ASDA is opening a concept store near Hull that will be just the second of its kind in the country.

The retailer is converting the existing Asda Living at Anlaby Retail Park into a standalone George store. It is part of the chain's wider strategy to roll out the brand offering "the best of George clothing and homeware all under one roof".

The Anlaby store is currently closed for the renovation and is due to reopen tomorrow.

It is the second store to be rebranded as George following a successful pilot launch in Leeds earlier this year.

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