Passez à l'illimité avec Magzter GOLD
Obtenez un accès illimité à plus de 9 000 magazines, journaux et articles Premium pour seulement
Cultivate customer loyalty
Financial Express Mumbai
|December 22, 2025
AS PART OF the digital shopping experience, Al centered loyalty programmes have been enhancing customerstickiness.
-
Such initiatives are linked with individual shopping patterns, and rewards or discounts can be customised and aligned with customer interests. AI solutions are capable of analysing purchase history, browsing patterns and individual profiles to provide individualised offers and rewards.
To increase retention of customers and encourage repeat purchases, AI can gamify the loyalty programmes by encouraging referrals or social media participation and provide associated graded rewards. Companies are able to prevent churns and promote repeat purchases with the help of analytics and proactively send offers to customers that would lead to sales.
Cette histoire est tirée de l'édition December 22, 2025 de Financial Express Mumbai.
Abonnez-vous à Magzter GOLD pour accéder à des milliers d'histoires premium sélectionnées et à plus de 9 000 magazines et journaux.
Déjà abonné ? Se connecter
PLUS D'HISTOIRES DE Financial Express Mumbai
Financial Express Mumbai
Guidelines released for Aadhaar for EV batteries to track their lifecycle
THE CENTRE HAS released draft guidelines for a Battery Pack Aadhaar system, a digital identity framework aimed at tracking batteries throughout their lifecycle, from production to disposal.
1 mins
January 02, 2026
Financial Express Mumbai
Public finance entities shift to bank credit as yields rise
PUBLIC FINANCIAL INSTITUTIONS (PFIs) are growing their exposure to bank credit - PFI borrowing from banks jumped close to 29% in November, compared to 6% a year ago.
1 mins
January 02, 2026
Financial Express Mumbai
Goods exports by railways projected at ₹50K cr by'30
THE MINISTRY OF Railways is targeting a more than sevenfold increase in railway equipment exports to ₹50,000 crore by 2030, Railway Minister Ashwini Vaishnaw said on Thursday.
2 mins
January 02, 2026
Financial Express Mumbai
Banks turn to unsecured lending to protect margins
FRESH LENDING RATES SURGE 32 BPS SINCE SEPTEMBER 2025
2 mins
January 02, 2026
Financial Express Mumbai
Aircraft purchases, funding delays stall Alhind Air takeoff
ALHIND AIR, WHICH received its no-objection certificate (NOC) from the Ministry of Civil Aviation in December 2025, may face delays in starting commercial operations as it is facing delays in acquiring aircraft.
1 min
January 02, 2026
Financial Express Mumbai
NHAI to monetise 2 assets via trust route
Space created for launch of new public InvIT
1 min
January 02, 2026
Financial Express Mumbai
Operators of KFC, Pizza Hut to merge
KFC AND PIZZA HUT operators Sapphire Foods and Devyani International said on Thursday they will merge in a $934-million deal, creating a fast-food franchisee powerhouse in the world's most populous country.
1 min
January 02, 2026
Financial Express Mumbai
Zomato, Blinkit deliver record orders on Dec 31
Platforms clocked 7.5 million orders despite strike calls
1 mins
January 02, 2026
Financial Express Mumbai
GST growth back in positive zone in Dec
Mop-up rises 1.3% on year to ₹1.79L crore
1 mins
January 02, 2026
Financial Express Mumbai
MeitY to clear ₹41.8K crore investment projects today
THE MINISTRY OF Electronics and Information Technology (MeitY) will on Friday approve 22 new proposals under the Electronics Components Manufacturing Scheme (ECMS), with a projected investment of ₹41,863 crore and estimated production worth ₹2.58 lakh crore, according to sources.
1 min
January 02, 2026
Listen
Translate
Change font size