'Don't bury head in the sand over Al'

Key message for business owners over using new tech

- By OWEN HUGHES Business Correspondent

COMPANY bosses in North Wales have been urged to explore how the power of Artificial Intelligence can be harnessed to boost their profits.

The plea came from Al innovator Henry Platten who told members of Wrexham Business Professionals that anyone who “buried their head in the sand” over Al risked “burying their business” at the same time.

At the breakfast meeting, held at Hotel Wrexham, Mr Platten dispelled some of the myths around Al, and said the technology offered a huge range of opportunities for businesses - if it was used correctly and cautiously.

The other keynote speaker was Detective Constable Roheryn Evans of the North Wales Police's Cyber Crime Tea, who urged companies to stay alert following a sharp rise in cybercrime and gave advice on how they can protect themselves

Mr Platten, a former police sergeant who hails from Hawarden in Flintshire, has worked with global companies, the UK government and sports organisations including Manchester City, Tottenham Hotspur and the Football Association on Al projects.