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Sugar has the final word

Daily Express

|

April 17, 2025

SO IT’S Dean versus Anisa in tonight's final of THE APPRENTICE (BBC1, 9pm). Or Indian pizzas versus air conditioning, if you prefer. For their concluding challenge, each candidate must go ahead and launch this flipping business of theirs they keep banging on about.

Sugar has the final word

(“I want you to go ahead and launch these flipping businesses of yours you keep banging on about,” are Lord Sugar’s actual words, would you believe..?)

And to help them, can you think of anyone better than a bunch of people who Lord Sugar has previously fired from this year’s show? Yep, so can I, but that’s what they’re stuck with.

Of course, the strange thing about each year’s Apprentice final is that we're suddenly expected to have an entirely different opinion of these candidates from the one we've been encouraged to hold for the past 11 weeks.

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