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Why recognition matters for deskless workers

Cape Argus

|

July 16, 2025

ONLY 49% of deskless workers feel recognised. This is according to research conducted by local HR and fintech company, Jem HR. Its Deskless Worker Pulse study found that nearly half of the 2 000 employees surveyed felt unappreciated by their employers. And a quarter of them reported that they rarely receive recognition.

- CAROLINE VAN DER MERWE

Why recognition matters for deskless workers

Deskless workers make up 75% of South Africa's workforce and 80% of the global workforce. They perform essential tasks such as keeping our streets clean, delivering parcels, growing our food and building our cities. Their work powers the economy, yet their morale is often overlooked.

When recognition is missing, the risks are real. Low morale leads to disengagement, increased absenteeism and higher turnover - all of which impact business performance.

Importance of morale

Building morale among deskless workforces is not just a “nice to have” - it’s essential for operational success. When morale dips, momentum suffers. When workers feel valued, their commitment to their roles increases. Research from Gallup indicates that employees who receive regular recognition are five times more likely to be engaged. This engagement leads to improved performance and innovation; critical components for any successful business.

Recognition is not just a feelgood initiative. The Deskless Worker Pulse shows that feeling appreciated and having opportunities for growth are key motivators, second only to salary. When employees believe they can advance, they contribute more and engage with their work.

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