Mapúa University pushes for creative thinking in Business Education

IN PARTNERSHIP with Arizona State University (ASU), Mapúa is offering students a more interdisciplinary learning experience through courses that blend creativity, critical thinking, and technical skill.

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Led by Prof. Corinne Romabiles, the initiative aims to equip future professionals with both analytical rigor and creative fluency, preparing them for a fast-changing world where storytelling, empathy, and culture are increasingly valued alongside strategy and execution.

The programs at Mapúa University E.T. Yuchengco School of Business, in collaboration with ASU, train students to develop agile, creative, and critical thinking skills to succeed in the rapidly changing tech-enabled business industry.

Prof. Romabiles noted this approach to business education is critical for students to develop a foundation that understands the importance of the arts and humanities. “I developed the art-science course to allow students who have probably not gotten so familiar with the humanities to know more about what the liberal arts is about,” she said.