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CINÉPOLIS & CRAX UNVEIL FIRST-EVER FLAVOUR COLLABORATION, LAUNCHING A BOLD NEW CHAPTER IN FLAVOUR INNOVATION
Food & Health
|September 2025
In a move that's set to shake up India's cinema snack scene, Cinépolis India has announced its first-ever brand collaboration with Crax, one of the country's most iconic and beloved snack brands.
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As part of this innovation initiative, the two giants are coming together to introduce a disruptive and delightfully bold new popcorn flavour, fusing the nostalgia of Crax Cheeseballs with the irresistible movie-time magic of Cinépolis popcorn. This one-of-a-kind limited edition flavour drop is poised to hit all Cinépolis outlets nationwide.

Cette histoire est tirée de l'édition September 2025 de Food & Health.
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