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That's Still Hot (and Spicy)

Us Weekly

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August 04, 2025

Icon sees icon. Original influencer Paris Hilton is reprising her role as early-aughts Carl's Jr. baddie, this time with Alix Earle to promote the content creator's new Queso Crunch Burger, available through Sept. 2 at participating restaurants. Hilton, 44, talks to Us about working with Earle, new music, motherhood and more.

That's Still Hot (and Spicy)

What do you remember most from your original 2005 Carl's Jr. shoot?

I was actually just with director Chris Applebaum, who also directed my music video for Stars Are Blind, and we were talking about it because it was such an iconic moment in pop culture history. I love how timeless that commercial is. That's something that people always remember and talk about. It's just so sexy and hot.

What was it like to collaborate with Alix Earle?

She's so sweet. We've hung out a couple times. We've done other projects together as well, and I love her. She authentic and just a very cool girl. Coming back as an OG is always fun for me.

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