WAYMO
Fast Company
|Spring 2025
For steering robotaxis into the fast lane
NESTLED AMONG MUNDANE BUSInesses (a refrigerated truck company, a door installation service, a drywall distributor), it seems wholly unremarkable—at least until you notice that the white Jaguar I-Pace electric SUVs that keep pulling into its parking area don't have anyone in their drivers' seats.
They're Waymo autonomous cars—often called robotaxis—and the building is their depot. On this quiet Friday morning, dozens are on the premises, a meaningful chunk of the city's fleet of more than 300. Many are merely charging up for their next tour of duty. Others are cleaning their own sensors, emitting faintly comical squirting and huffing sounds as they do. And some, needing tire repair or replacement parts, are here to get attention from a Waymo mechanic. When each car is ready to hit the road again, it sees itself out, deftly veering around any humans who may cross its path.
Not long ago, this scene would have been the stuff of science fiction. Most places, it still is. But in the three cities where Waymo achieved full commercial deployment in 2024—San Francisco, Phoenix, and Los Angeles—summoning a robotaxi from your smartphone is rapidly losing its futuristic tinge. Yes, it's still novel. But it's also workaday transportation.It was hardly preordained that this day would come. The company's origins date to 2009, when Google hatched an improbable self-driving car venture. It quickly became the flagship initiative at Google X, an entire arm devoted to launching audacious “moonshots.” And in 2016, the business was spun into Waymo, a stand-alone unit of Google's parent company, Alphabet.

Cette histoire est tirée de l'édition Spring 2025 de Fast Company.
Abonnez-vous à Magzter GOLD pour accéder à des milliers d'histoires premium sélectionnées et à plus de 9 000 magazines et journaux.
Déjà abonné ? Se connecter
PLUS D'HISTOIRES DE Fast Company
Fast Company
EMAIL IS BACK! IT NEVER REALLY WENT AWAY.
FIFTY YEARS IN, EMAIL HAS BECOME MORE ESSENTIAL THAN EVER—AND THE KEY TO UNLOCKING PERSONALIZED AI.
7 mins
Winter 2025 - 2026
Fast Company
RED WHITE & DENIM
LEVI STRAUSS & CO., THE MOST QUINTESSENTIAL AMERICAN BRAND, IS SUDDENLY HOLDING THE TORCH FOR AMERICA ITSELF.
13 mins
Winter 2025 - 2026
Fast Company
WHO'LL START THE RAIN?
RAINMAKER FOUNDER AND CEO AUGUSTUS DORICKO WANTS TO HELP DROUGHT-PRONE AREAS BY USING DRONES TO NUDGE CLOUDS INTO PRODUCING SNOW AND RAIN. HE'S GENERATING A STORM OF CONTROVERSY IN THE PROCESS.
16 mins
Winter 2025 - 2026
Fast Company
DEATH TO BORING CORPORATE GATHERINGS!
WANT A STRONG RETURN ON YOUR EVENT BUDGET? START FOCUSING ON VIBES.
2 mins
Winter 2025 - 2026
Fast Company
HOW ONE BIG IDEA CAN CHANGE EVERYTHING
SANDISK'S INNOVATION CULTURE IS MAKING AI MORE COST AND ENERGY EFFICIENT
2 mins
Winter 2025 - 2026
Fast Company
REAL INTEL ABOUT AI
NO, YOU'RE NOT HALLUCINATING: THIS ISSUE IS packed with fresh reporting about AI.
2 mins
Winter 2025 - 2026
Fast Company
CELEBRATING DIRT WHILE CHALLENGING TABOOS
DIRT IS GOOD FINDS NEW MEANING IN STAINS TO DRIVE BRAND ENGAGEMENT
2 mins
Winter 2025 - 2026
Fast Company
Untainted Love
Hinge is winning the dating game. Can it stay on top?
8 mins
Winter 2025 - 2026
Fast Company
CENTURIES OLD, FUTURE FOCUSED
LLOYDS BANKING GROUP'S BRAND REINVENTION PROVES THAT LEGACY CAN BE A LAUNCHPAD
2 mins
Winter 2025 - 2026
Fast Company
AI 20
These 20 technologists, entrepreneurs, corporate leaders, and creative thinkers are pushing artificial intelligence in unexpected directions.
20 mins
Winter 2025 - 2026
Listen
Translate
Change font size

