Trends In Photography In 2023

The past few years have been really unique, primarily since 2021 was majorly spent in a pandemic and the year 2022 witnessed majority of those restrictions lifted across major parts in the world. But both these years presented with a unique set of trends that were nearly on the opposite side of the spectrum. And in 2023, things are really back to the basics honestly. Every year I do my list of trends and predictions for the year to come and if the previous articles are anything to go by, then we usually do tend to get most of them right. So what are the trends in technology and photography that we reckon are going to become big this year? Let's find out.

- Bhavya Desai

UNEDITED IMAGES

While users pride on their knowledge of post processing that can truly turn an ordinary image into an extraordinary one, using editing tools, one big trend that is likely to take 2023 by storm and social media is ‘unedited images’.

There is a large contingent of users online that believe that the social media world is increasingly fake and superficial. Hence there is an increased push towards more credible work, that features more unedited images. A small portion of that trend can also be seen in advertising and commercial campaigns, where brands are also now using this strategy in order to promote self-love and positive body image on its users.

Of course when we say unedited images, it doesn’t mean that small tweaks aren’t done to make it more appealing. But these are just minor corrections to adjust colour and exposure. Personally I am also a user that prefers to use minimal edits, which means that you have to then spend more time shooting the right image from the get go. So unedited or raw images are likely to be a big trend in 2023.

HIGHLIGHT REELS FROM WEDDINGS

With a hiatus of nearly two years, the wedding industry has seen an unprecedented flow of work, functions, ceremonies in 2023. So much so that, even a novice photographer is booked out completely in advance. But while there are many weddings that are taking place this year, the method of content consumption has surely changed from before.