The Beauty Brands To Look Out For In 2022
Femina
|January 2022
Launched in the recent past, these beauty brands are all set to make it big globally this year. By Ria Bhatia
From personal care and makeup brands to K-beauty and celebrity-owned launches, beauty is broadening its horizons. As we march into the new year, here are some brands that are poised to make a mark in 2022.
SELFLESS BY HYRAM
The brainchild of popular TikTok skin influencer Hyram Yarbro, Selfless was created in partnership with The Inkey List, and first hit e-commerce giant Sephora’s digital shelves on June 24, 2021. “The product philosophy is centered around simplicity, using gentle yet effective ingredients,” says Yarbro.
MERIT
Inaugurated online in January 2021, Merit is a clean brand that positions itself as a onestop solution for ‘everyday makeup’ with approximately seven products for the face. It’s founded by Katherine Power, co-founder of California-based digital fashion directory Who What Wear, and is a result of her desire to bring natural and luxury beauty to life.
HYPER SKIN
Cette histoire est tirée de l'édition January 2022 de Femina.
Abonnez-vous à Magzter GOLD pour accéder à des milliers d'histoires premium sélectionnées et à plus de 9 000 magazines et journaux.
Déjà abonné ? Se connecter
PLUS D'HISTOIRES DE Femina
Femina
FEMINA CIRCLE'S LAST SESSION FOR 2025 ENDS ON A HIGH NOTE
The Femina Circle closed 2025 with an evening of sharing and gratitude
1 mins
December 2025 - January 2026
Femina
"I Want WHAT THEY HAVE"
Parul Karn gets the experts talking about why we all compare, and how to make it work for love, not against it
4 mins
December 2025 - January 2026
Femina
HOMESTYLE HAPPINESS
These recipes from Ammi's Kitchen: Heirloom Recipes From Rampur are a tribute to all grandmothers
4 mins
December 2025 - January 2026
Femina
JEWELLED DOWN GENERATIONS
PUNAMCHAND JEWELLERS inaugurates a new chapter of luxury in Kolkata with its second store
1 min
December 2025 - January 2026
Femina
FINDING HER PURPOSE IN RHYTHM
For Moumita Palit, Gold Medalist Post Graduate in Hindustani Classical Music from Ambedkar University (BAMU) Maharashtra music has never been just a performance-it has been a conversation between her discipline and philosophy
2 mins
December 2025 - January 2026
Femina
The Truth About TAMANNAAH
WITH 85-PLUS FILMS BEHIND HER AND A SPOT AMONG THE INDUSTRY'S MOST PROLIFIC ACTORS, TAMANNAAH BHATIA IS NOT JUST A STAR, SHE IS A PHENOMENON. SHE'S ALSO AN ENTREPRENEUR, A POP CULTURE EMPRESS, AND A WOMAN WHO PLAYS BY HER OWN RULES. SHILPA DUBEY SITS DOWN WITH TAMMY, AS SHE IS FONDLY CALLED BY FANS AND THE MEDIA, TO TALK ABOUT LEGACY AND AUTHENTICITY, BEING RELEVANT, AND HOW IT'S THE DETAILS THAT ARE TRULY IMPORTANT
7 mins
December 2025 - January 2026
Femina
NEW FOR NIGHTLIFE
COVE COMMUNITY BAR is Kolkata's newest address for slow evenings and long conversations
2 mins
December 2025 - January 2026
Femina
JOURNEYING INTO NAMMA BENGALURU
EUME brings bold travel gear to Bengaluru with its first flagship store
1 min
December 2025 - January 2026
Femina
HEALTH IN A NUTSHELL
A handful of walnuts a day can make your life better in so many ways
2 mins
December 2025 - January 2026
Femina
SHAPING INCLUSION THROUGH EXPERIENCE
One accident changed everything for Dr Sruti Mohapatra, a disability inclusion expert from Odisha.
2 mins
December 2025 - January 2026
Translate
Change font size