Roam The Roads Of Remote Lands

Mihuru makes travel more accessible and affordable for everyone

- Sampurna Majumder

Travelling can be real fun when you can manage your travel expenses with easy installments. This is what one can do at Mihuru that is fast changing the approach of travel in India. Mumbai-based young entrepreneur Shruti Mehrotra feels, “Cost is a very important part of travel decisions. By helping our customers tie their personal financial situation to their decision, we help them achieve their travel goals.”

It all started in 2016. Coming from a family bitten by the wanderlust bug, Mehrotra had gathered myriad travel experiences across the globe by the time she became an adult. And the desire to explore only grew stronger with time. This coupled with a strong understanding of the financial space, led to the formation of Mihuru along with her friend Jonathan Nunez Gonzalez. Needless to say, Gonzalez was also a true wanderlust.

Mihuru means ‘my freedom’ in Swahili and the founders aim to provide customers the freedom to travel with the help of proper planning.

With changing times, the way Indians travel has also changed substantially. While international destinations feature in the list quite frequently, many resort to taking travel loans these days.

A recent study conducted by Expedia reveals, millennials and GenZ account for 66 per cent of all travel in India including domestic and international destinations. The study also found, millennials would often save, borrow or take up a side-job to be able to fund their travels.