Cloud And Ai Needed During Lockdown

In a networked world, the stronger your relationships are – and the more strategic your associations – the more value you’ll be able to deliver to buyers. Data and analytics from Dun & Bradstreet (DNB) bring distinct clarity to customers’ relationship-related decisions; whether these relationships involve buyers, prospects, suppliers or partners (potential or actual). Julian Prower, MD, Dun and Bradstreet India, tells us more

- Aanchal Ghatak

How did Corona impact dun & Bradstreet India's business? What challenges did you face because of the situation?

Businesses across the world have been impacted due to Covid-19. no one is immune to the effects of this pandemic. Like other businesses in India, our offices closed due to the lockdown. Although this was a challenging situation, we instigated our business continuity plan quickly to enable our employees to work from home. We seamlessly shifted to our “new norm’ of virtual meetings and online events instead of conferences, and digitized contract signatures.

As an organisation that provides data and insights to drive business decisions, we have been working to help our clients navigate the challenging environment and have developed specific resources and insights in response to Covid-19 to help clients assess the impact on their operations.

Due to the lockdown, are you laying extra emphasis on digital transformation and automation? Which digital initiative are you planning to roll out (or have rolled out) recently?