Moving swiftly to adopt technology and expand services

Telangana based co-operative bank is planning to increase its average digital transaction count to 0.2 million by end of 31st March 2024:

- Mehul

In recent times, Indian banking has seen major technological and financial innovations. For a small co-operative bank like Gayatri UCB, it is a big challenge to implement these innovative services. Vanamala Srinivas, CEO, informs: “Despite that, we accepted the challenge. We have launched mobile banking, IMPS, ATM services, POS, e-Com, RuPay platinum cards, RuPay EMV card services, toll-free banking, kiosk banking, RTGS/ NEFT, NACH and CTS clearing services, UPI, BC points, etc.”

The bank levies no charges on RTGS/ NEFT, no charges on mobile banking & IMPS services, no SMS charges, no charges for non-maintenance of minimum balance and no loan processing charges. Srinivas claims: “As such we are providing best technology enabled services on par with corporate and commercial banks in India.”

SPECIAL ATM FOR WOMEN

Gayatri Bank established dedicated ATM for women at Jagtial branch in 2013. Only women are allowed to transact with this ATM, which is placed separately. Srinivas vouches: “There is a high response for this ATM. Because of the positive response we added one more ATM dedicated to women at Jagtial branch in 2020. Women customers are feeling very happy with the establishment of special ATM, by which they can comfortably withdraw cash quickly. Daily 483 women are taking cash from this ATM on an average.”

ATM transactions count recorded in current financial year as of October 2021 is 2.56 million, against 3.62mn as of the last FY. Srinivas assures: “We are also planning to introduce special ATMs for women cardholders at all remaining branches in near future. We are also planning to launch contactless cards.”