'Spectacular Saudi 2025' captivates India, draws 200,000 visitors

Saudi engaged India from November 21 - 23, 2025, with its blockbuster 'Spectacular Saudi' showcase, captivating five cities through immersive cultural experiences, celebrity appearances, and strong trade engagement. The initiative aimed to deepen Saudi's rapidly expanding tourism ties with India, one of its fastest-growing source markets.

- Prashant Nayak

The 'Spectacular Saudi' concluded its 2025 India showcase on a high ☐ immersion, celebrity presence, note after three days of cultural and seamless travel engagement across Mumbai, Delhi, Bengaluru, Ahmedabad, and Hyderabad, attracting an impressive 200,000 visitors. Organised by the Saudi Tourism Authority's consumer-facing brand, 'Saudi, Welcome to Arabia,' the multi-city event brought the soul, culture, and spirit of Saudi to Indian audiences through a rich blend of multi-sensory experiences.

The Five-City 'Spectacular Saudi' 2025 Edition

Building on its remarkable debut in 2024, the 2025 edition commenced with Kareena Kapoor touring the exhibit, followed by appearances from Ananya Panday, Kartik Aaryan, Arjun Kapoor, Rakul Preet Singh, Harshvardhan Rane, and Jannat Zubair Rahmani, adding star power to the cultural celebration. Hosted at Phoenix Palladium (Mumbai), Select CityWalk (New Delhi), Lulu Mall (Bengaluru), Nexus Ahmedabad One Mall, and Sarath City Capital Mall (Hyderabad), Spectacular Saudi transported visitors into a world of mirrored landscapes, desert rhythms, and authentic Saudi flavours.