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How Intelligent Packaging is Transforming the Customer Experience?

Food & Beverages Processing

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February 2025

The trend towards sustainability, improved product safety, and highquality standards are important in all areas of life sciences.

- Subhrajit Pradhan

How Intelligent Packaging is Transforming the Customer Experience?

In order to satisfy these requirements, intelligent packaging is used in the food sector. These systems can monitor permanently the quality status of a product and share the information with the customer. In this way, food waste can be reduced and customer satisfaction can be optimized. Depending on the product, different types of intelligent packaging technologies are used and discussed in this review. The three main groups are: data carriers, indicators, and sensors. At this time, they are not that widespread, but their potential is already known. In which areas intelligent packaging should be implemented, how the systems work, and which values they offer are dealt in this review.

"Intelligent packaging materials" is the term used to represent class of packaging materials that can monitor the condition of either the packaged food or the food environment inside the package which includes temperature, pH, etc., and provides this information to the user.

It can be interpreted as an extended function of traditional packaging which is responsible for communication with the consumer depending on its ability to sense and record the changes taking place in the food or its environment. An added advantage of intelligent packaging is its contribution to the improvement of Hazard Analysis and Critical Control Points' (HACCP) and Quality Analysis and Critical Control Points' (QACCP) systems and hence onsite detection of unsafe food products, identification of potential health hazards and establishing strategies to abate their occurrence, ultimately leading to improved food quality. The intelligent systems can be classified into three categories; sensors, indicators and radiofrequency identification (RFID) systems.

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