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OPENAI ACQUIRES STATSIG FOR $1.1 BILLION, BRINGING CEO ONBOARD TO LEAD APPLICATIONS STRATEGY

AppleMagazine

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September 05, 2025

OpenAl has announced the acquisition of Statsig, a fast-growing product experimentation and feature management startup, in a deal valued at $1.1 billion. The move signals OpenAl's intent to strengthen its ability to build and scale consumer-facing applications powered by its Al models, while also expanding its leadership team with Statsig’s CEO Vijaye Raji, who will join OpenAl as an executive overseeing applications.

OPENAI ACQUIRES STATSIG FOR $1.1 BILLION, BRINGING CEO ONBOARD TO LEAD APPLICATIONS STRATEGY

WHY STATSIG?

Founded in 2021 by Raji, a former Facebook engineering leader, Statsig built its reputation around helping companies test, measure, and optimize new features with real-time data. Its tools allow product teams to run controlled experiments—like A/B tests—on a massive scale, giving them insight into how changes impact user behavior before deploying broadly.

For OpenAl, whose products like ChatGPT, DALL-E, and Sora are used by hundreds of millions of people, the acquisition offers a way to systematize experimentation at scale. It could enable OpenAl to more effectively test new Al features, refine user experiences, and roll out updates with data-driven confidence.

By integrating Statsig's platform, OpenAl can essentially build a feedback and iteration loop directly into its apps, ensuring its Al evolves based on measurable real-world use rather than guesswork.

imageRAJI’S NEW ROLE AT ΟΡΕΝΑΙ

Perhaps just as significant as the technology is the leadership shakeup that comes with it. Vijaye Raji will step into a new role at OpenAl as Executive of Applications, overseeing the company’s growing portfolio of consumer and enterprise-facing products.

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