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APPLE OPENS APP STORE LAB IN TEXAS TO SUPPORT U.S.DEVELOPERS

AppleMagazine

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October 10, 2025

DEVELOPERS Apple has announced the launch of a new App Store lab in Texas, expanding its commitment to the developer community with a dedicated space for app creators to learn, collaborate, and receive one-on-one support from Apple experts.

The new facility aims to help developers across the United States design, test, and optimize their apps for all Apple platforms — including iOS, iPadOS, macOS, watchOS, and visionOS.

imageA NEW HUB FOR INNOVATION AND COLLABORATION

Located in Austin, Texas, the lab will serve as a regional hub for developers seeking to deepen their understanding of Apple technologies and App Store best practices. Participants can schedule sessions with Apple's technical teams to review app performance, refine user experiences, and explore the latest APIs and frameworks.

Apple says the initiative builds on its mission to empower developers at every level — from independent creators to large software companies — by giving them direct access to resources traditionally available only through the company’s headquarters in Cupertino.

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