THINK PIECE

Considering the bigger picture with Counteruck, the new culture of rugby

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WE ARE officially here. The British & Irish Lions tour is back and has all the makings of another box-office experience, writes Ben Evans. The box-office content isn't just the magic on the pitch but also the behind-the-scenes action.

Lions documentaries are part of the fabric now, going back to 1997 when the famous triumph in South Africa was captured in Living with Lions. As one of the first of its kind, that set the standard for what the best modern sports documentaries have become. It started a tradition for the Lions - every four years, us fans get a glimpse into what it's like to be part of such an iconic tour.