Primus Partners Chalks Roadmap for India to Steer its Rare Earth Strategy
The Sunday Guardian
|August 17, 2025
India is moving ahead to secure its rare earth supply chain, a critical component of its clean energy and electric mobility transition.
A new report titled "From Extraction to Innovation" by Primus Partners outlines a comprehensive roadmap to achieve self-reliance in rare earth magnets under the government's "Viksit Bharat" vision.
The India-headquartered global management consulting firm has put forward five policy pillars. Among the five core policy recommendations are market assurance and demand certainty - it calls for long-term price assurance mechanisms for NdPr oxide and NdFeB magnets, along with structured offtake agreements, to protect investors and unlock domestic demand. It suggested setting up pilot hubs in mineral-rich states and support for 3-4 industrial leaders to drive scale-up in advanced magnet manufacturing; expansion of monazite mining, rare earth oxide refining, and NdPr production by Indian Rare Earth Limited (IREL), coupled with the creation of a national magnet buffer stock.
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