Pretty Little Baby singer joins TikTok as song goes viral

Sixty-four years ago, American singer-actress Connie Francis recorded Pretty Little Baby as one of dozens of songs in a marathon recording session that yielded three albums within two weeks.

- Alisha Haridasani Gupta

NEW YORK - Sixty-four years ago, American singer-actress Connie Francis recorded Pretty Little Baby as one of dozens of songs in a marathon recording session that yielded three albums within two weeks.

It did not, at the time, feel like a song that had the makings of a hit, so it landed on the B-side of the 1962 single "I'm Gonna Be Warm This Winter" that was released in Britain. Since then, it was more or less overlooked.

Then came TikTok and its canny ability to resurrect decades-old songs for a new generation.

Over the past few weeks, Pretty Little Baby has been trending on the social media app — it has been featured in more than 600,000 TikTok posts, and soared to top spots in Spotify's Viral 50 global and US lists — bolstered by celebrities and influencers. These include German model Nara Smith and American reality TV stars Kylie Jenner and Kim Kardashian, who have posted videos of themselves lip-syncing to it.