Megaworld Enters Ultra High-End Market

Megaworld Corp., the listed property giant of tycoon Andrew Tan, is venturing into the ultra high-end market to cater to the growing demand for exclusive and long-hold real estate among ultra high net worth individuals in the Philippines and abroad.

- By Richmond Mercurio

To mark its entry into the ultra-rich market segment, the company is introducing Megaworld Signature Collection this year, a curated portfolio of ultra high-end residences.

The new brand category will cater to the ultra-rich both in the country and overseas.

Unlike its previous upscale offerings, Megaworld said the new category features one-of-one residences ""either individually designed developments located in scarce, trophy enclaves across the Philippines, or select residences that uniquely showcase first-of-its-kind innovations, amenities or even collaborations and partnerships.""