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FROM STREAMING TO SILVER SCREEN: ASHDRES SET TO PROVE THEIR STAYING POWER

The Philippine Star

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July 12, 2025

Let's call it as it is: AshDres is no longer just a rising love team. They're a full-blown phenomenon.

- MJ MARFORI

FROM STREAMING TO SILVER SCREEN: ASHDRES SET TO PROVE THEIR STAYING POWER

From fans as far as India and Europe and local passionate fandoms going rabid with their every move, Ashtine Olviga and Andres Muhlach are more than ready for the limelight. The two broke through the digital noise via the wildly successful Viva One original series, "Ang Mutya ng Section E," where they played Jay-Jay and Keifer—a classroom pair who, over time, tugged at the hearts of viewers both here and abroad.

And when I say abroad, I mean it. The reach of their chemistry? It went viral not just in the Philippines but across Asia, the Middle East, America and Europe.

You know a love team is winning when edits, fan cams and #JayFer memes start flooding the feed globally. Even a casual interview with the two could assure you of a hundred of inquisitive messages from the fans and we're not mad at it.

Let's go back to the numbers: the trailer alone hit two million views within 24 hours. The first two episodes? Over three million combined. And that was just the beginning. They didn't just trend. They also stayed trending. Even when they're airing now on TV5 Primetime Primera after "Frontline Pilipinas," fans would have X watch parties and certain hashtags for the day. When Viva announced the series' season two last May, fans practically broke the Internet in celebration. It was the confirmation that the pairing of Ashtine and Andres or AshDres to their ever-growing fandom was no fluke. It was the birth of a new Gen-Z and Alpha kilig juggernaut. But even before their first movie together hits the big screen, we're already seeing the shift in momentum: from being breakout streaming stars to becoming Viva's next top-tier talents.

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