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Netflix uses generative AI in one of its shows for the first time
The Guardian
|July 19, 2025
Netflix has used artificial intelligence in one of its TV shows for the first time, in a move the streaming company's boss said would make films and programmes cheaper and of better quality.
Ted Sarandos, a co-chief executive of Netflix, said the Argentinian science fiction series El Eternauta (The Eternaut) was the first it had made that used generative AI footage.
"We remain convinced that AI represents an incredible opportunity to help creators make films and series better, not just cheaper," he told analysts after Netflix reported its second-quarter results.
Diese Geschichte stammt aus der July 19, 2025-Ausgabe von The Guardian.
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