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Aldi and Lidl have record Christmas as Morrisons and Asda struggle
The Guardian
|January 07, 2026
The discounters Aldi and Lidl grabbed their biggest share of Britain's Christmas grocery market to date, while Asda and the Coop lost out as shoppers sought out bargains to help offset rising household bills.
The German-owned supermarket chains grabbed a 16.8% slice of the market in the four weeks to 28 December, up 16.3% on the year.
In total, shoppers spent £13.8bn on food to take home in the four weeks to 28 December, up 3.8% year on year to £476 each on average. The highest spending was on fresh meat, which reached sales of £115m, and on chilled snacks, which hit £80m.
Diese Geschichte stammt aus der January 07, 2026-Ausgabe von The Guardian.
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