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Mastercard pushes password-free online shopping in AsPac by 2030

The Freeman

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November 17, 2025

Mastercard is accelerating its push to make online shopping across Asia-Pacific password-free and number-free by 2030, with a regional roadmap targeting full tokenization and biometric authentication in Singapore, Malaysia and Vietnam by 2027.

Announced during the Singapore Fintech Festival, the initiative forms part of Mastercard’s vision to enable secure, frictionless digital commerce in one of the world’s fastest-growing e-commerce regions.

More than a third of Mastercard transactions globally are already tokenized. Building on its near-complete tokenization rollout in India, the payments firm is now rallying banks, merchants, digital wallets and technology partners to drive wider adoption of tokenized payments powered by biometric authentication.

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