Mandatory labels for AI contents soon

The government has completed consultations with the industry on the proposed mandatory labelling of Al-generated content, and the related rules are set to be issued shortly, IT Secretary S Krishnan has said.

- PTI

Krishnan told PTI in an interview that the industry has been "fairly responsible", understands the logic behind labelling of AI content and that, as such, there has not been serious pushback against it.

The primary feedback from the industry is around wanting clarity on the degree of modification to make clear distinctions between substantive, material changes through Al, and routine technical enhancements.