What will happen if we dumped the big day?

Would anyone notice if Black Friday stopped? It is an American tradition: the Friday after Thanksgiving is a major shopping day that marks the unofficial start of the holiday season, characterised by significant discounts and sales offered by retailers to boost profits.

- Ina Opperman

Philadelphia police started calling the day “Black Friday” in the ’50s to describe the chaotic crowds after Thanksgiving. Retailers later made it popular in the ’80s to refer to their year-end profits when accounts moved from being “in the red” to “in the black”.

Black Friday also became a South African institution in 2012 and since then local consumers looked forward to Black Friday all year. Would anyone notice if we stopped the it? Experts agree that consumers, businesses and the economy would notice.