Cats in demand since promotion, says business chief
The Chronicle
|June 20, 2025
CHIEF business officer David Bruce reckons Sunderland have become “hot property” since their triumphant return to the Premier League.
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The club are about to see their revenues surge and Bruce has stated the financial impact will go well beyond an increase in TV revenues.
Speaking at the Foundation of Light's annual fixture breakfast, Bruce gave an update on discussions he had undertaken with a number of brands.
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