MOTHER DAIRY INTRODUCES BUFFALO MILK IN DELHI-NCR AT RS 70/L

Mother Dairy, one of the leading suppliers of milk and milk products, on Tuesday announced the launch of buffalo milk variant in the Delhi-NCR

- 

On Tuesday, Mother Dairy, a prominent supplier of milk and milk products, announced the introduction of a buffalo milk variant in the Delhi-NCR market. The company aims to establish this new segment as a Rs 500 crore brand by March of the coming year.

Mother Dairy distributes 35-36 lakh litres of milk daily in Delhi-NCR and 45-47 lakh litres daily across India. In Delhi-NCR, the milk is sold in pouches and through milk booths.

In an interview on Tuesday, Manish Bandlish, Managing Director of Mother Dairy, revealed, “We are introducing buffalo milk at Rs 70 per litre in Delhi-NCR.” The company plans to supply 50,000-75,000 litres of buffalo milk per day in the region, with availability starting this week.